Cornetto Love Quest

Client: Unilever

Agency: Mindshare

Platforms: Online via Facebook

85 x 2'00"

Social media dating show broadcast through facebook. Presented by Ortis (Gadget Show) and Simone (Live from Studio 5). Unique campaign over three months allows members of the public to date high-profile models and discover that personality matters as much as looks. The theme ties in with the new Cornetto Enigma line: 'It's what's inside that counts'. Shot on location in 22 different locations throughout London. Branding fully integrated. Other media were used to direct audience to the campaign's Facebook home. 21,000 friends generated.